5 Questions to Ask Before Hiring a Web Design Agency

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Are you looking at getting a new website for your business? If yes, you’re right on track. The truth is, having a website is a key investment in your online marketing goals. A website serves as your brand’s window to prospective clients, investors, and other industry contacts. With a professionally designed website, you are able to provide the all-important first impression to these people.

However, there is no denying that hiring a web design agency can be excruciating at times. You are faced with multitude of options that it becomes overwhelming to decide on which to go for. But as an ambitious entrepreneur, you should understand you can’t choose just any company because you feel so. Before hiring any web design agency, you need to know what exactly you will get and how these will help you in achieving your business goals. To assist you in choosing the right agency, we have listed out 5 critical questions you should ask when considering which web design agency to go for.

How long have you been in business?

While many agencies may have the right skills to create a prefect website for your business, only a few might possess the needed experience to see the project through to the finish line. It’s important to know the experience of the agency you will be hiring for your web design project. A web designer who has handled different kinds of projects will be able to handle any kind of issues that may arise in the creation of your website.

Do you handle all development work in-house?

The importance of working with an agency that has an in-house development team cannot be overestimated. A web design company without a team of developers can be likened to a car without an engine. Developers are the ones who understand the technicality that drives any website. As such, you should make sure the agency you hire has its own web developers.

Can I know the process that you will follow while handling my project?

Most times, a web design agency will have a working procedure different to that of another agency. Usually, a website design process includes: strategy/research, designing, website development, and launching. Get to know if there will be a specific manager or contact person for your project. Inquire if there would be a timeline for the different stages and what type of project management system will be used in managing each project stage.

Can I be involved in the development process?

Many entrepreneurs make the mistake of leaving the whole website designing task to the web agency. Don’t make the same mistake. Make sure you know exactly what is going into the website and how it is getting there from beginning to the end. Being a part of the process helps build a more fruitful relationship for both parties.

How do you base your pricing?

Most web agencies are in the habit of doing a little up front discovery, underbidding a project and then jacking up the price on clients as the website is being built. Don’t fall victim of this. Make sure you only go for a company who is clear about the overall cost from the onset. Also, endeavor to clarify which pricing method an agency offers before hiring. This may be fixed or hourly. If you are hiring on a fixed basis, you will be charged a predefined cost for the whole project. This means you won’t be able to make any changes to your requirements while the project is in development. On the other hand, hiring on hourly basis allows you to make changes to the requirements and the agency will charge such changes accordingly.


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