Get a website presence for your business startup Do you have a great idea and want to start registering future customers? Create a simple website presence that clearly conveys what you are offering and give your startup business or idea a marketing launch pad. Give your startup idea or business an online launchpad. Are you trying to [...]
We have been working with the WordPress CMS for over ten years, and it continues to evolve and improve thanks to its global network of developers. Often we are asked the question: Why WordPress? Many people often compare WordPress to SquareSpace, or WordPress vs Joomla, so we thought we would answer why WordPress for [...]
The exciting thing about discussing SEO for e-commerce or in general is that it's both science and art. It has this ability to deliver results based on discipline, fundamentals and creative. There is minimal grey area, it enjoys some stability and compliance, adds a certain predictability to it. Almost sounds guaranteed doesn't it? Search engine [...]
A new study performed with SEMrush's 'Organic Research Tool' has found large differences in search result displays between mobile and desktop. In fact, it has been reports that only 13% of websites retained their ranking position across both platforms. The study investigated web address and domain position differences for 50,000 random keywords. The results: [...]
In an increasingly competitive digital world, setting up a business and surviving is more difficult than ever before. There are thousands of elements to think about, yet everything seems to point towards keeping the customer happy enough to get them to buy. From there, you need to maintain that relationship to continue getting conversions. [...]
Whether people are sick of working for large corporations, people are looking for a better work/life balance, or 'simply' pursuing a dream, there has been a surge in the volume of small businesses and startups over the past decade. The idea of working for your own benefit and owning your own business has been [...]
Over half of traffic to websites comes from search engine traffic, so having a strong SEO strategy in place is critical if you want to capitalize on potential traffic. If you are ready to increase traffic and sales, check out our shortlist of the of the top 7 WordPress SEO tools. 1. Yoast WordPress SEO [...]
How to Reduce Bounce Rate and Boost Conversions in 5 Easy Steps Not sure how to reduce the bounce rate on your website? Don't feel bad -it's a tough metric to nail down. First of all, what is bounce rate? Well, let's assume your website has a bounce rate of 75%. This means that [...]
There’s no denying that video is powerful. When a still image can speak one thousand words, imagine the influence moving images matched with music and speech can do. Video is no longer an option but a necessity if you want to get the most out of your eCommerce business. You can use video multiple [...]
If you’re an internet or digital marketer or an entrepreneur, you won’t sleep until you’ve figured out new ways to drive traffic to your store for more conversions. That’s the nature of the job. That’s because some channels are more profitable than others. But you won’t know what’s going to increase sales until you’ve [...]