Digital Marketing

pandemic marketing

Pandemic marketing: how to optimise your budget

The current Covid-19 pandemic has resulted in many businesses having to dramatically rethink their marketing budget. If you’re looking for the best way to get more for less when it comes to small business marketing, these three top tips will make all the difference. Scrap what doesn’t work for you It’s surprising how many companies …

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Traditional vs digital marketing

The difference between traditional marketing and digital marketing

Having a strong marketing strategy is very important for small businesses. It is the only way to make your brand stand out amongst your competitors. It is equally important to choose the best marketing tool – that tool that will reach out to a large number of your potential customers and be within your budget. …

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6 Ways To Show Customers Some Love on Valentine’s Day

6 Ways To Show Customers Some Love on Valentine’s Day

In the highly competitive digital world, where content and the user experience is the ultimate decider in whether your business survives or not, you sometimes have to extend your efforts just a little bit further than you do in the real world. To keep customers coming back to your services or products, you need to …

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