eCommerce

Learn all things eCommerce including design, WooCommerce, optimising your eCommerce site for sales, enhancing the checkout experience and much more.

4 Simple Yet Effective Tricks To Increasing Website Sales

4 Simple Yet Effective Tricks To Increasing Website Sales

An ecommerce site may rank high in search engines and get a high flow of traffic but have low conversion rates when it comes to online sales. Increasing online sales being the primary goal of every online business, knowing the simple tricks for increasing website sales is imperative. Here are four effective techniques that you …

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3 eye-opening website marketing strategies to increase conversions

The internet has completely changed the way most businesses create and promote their brands, as many clients are engaging with brands online in order to make an informed purchase. A report released by Business Insider revealed that 60% of consumers are visiting search engines to get more information about brands before making their purchasing decision. …

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How to write copy for your website that prospects love to read

A website’s copy is the core text to describe who you are, what you sell and why people should buy from you. Your choice of words is the key to unlock the target audience’s hearts and minds. Unfortunately, too many businesses overly focus on the SEO side of the copy at the expense of the need to be consumer-centric. This post is a gentle reminder of the importance of staying consumer-centric.

How to write product descriptions that will make people buy

A common mistake online e-commerce websites make is poorly written product descriptions. While they may have attractive product shots or videos, without the accompanying text, prospects may not be convinced. In this post, we’ve listed some useful tips on how to write product descriptions that will make people want to buy. 1. Focus on the …

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How to write product descriptions that will make people buy

A common mistake online e-commerce websites make is poorly written product descriptions. While they may have attractive product shots or videos, without the accompanying text, prospects may not be convinced. In this post, we’ve listed some useful tips on how to write product descriptions that will make people want to buy.   1. Focus on …

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How to use images of your products effectively

How to use images of your products effectively

Your eCommerce website is an important brand touchpoint. But poor visualisation of your products can mar this. Hence, to ensure your eCommerce website lives up to your brand’s value proposition, the images of your products play a vital role. Besides, capturing the ‘good side’ of your product online can be the deal clincher.

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