Small Business Marketing

Choosing a domain name for your small business

Choosing a domain name for your small business

Whether you are a plumber, a freelance photographer, own a local cafe or any other type of small business, having a great website is essential to your business’s success. Unfortunately several small businesses found out just how crucial having an online presence thanks to the impact of Coronavirus (COVID-19). Businesses without a website or any social media presence were suddenly scrambling to get themselves noticed, and keep sales flowing, during Government imposed restrictions. The first step, and often underrated step, towards setting up your website is securing a domain name for your small business. Let’s go through some of the fundamentals

How to run effective surveys for your social media marketing

There are a number of reasons why small businesses are unlikely to conduct surveys to gather insights from consumers. These reasons are partially because of the high cost associated with it, as well as the time and effort. Nowadays though, with online survey platforms, conducting effective surveys are simple to carry out and can be …

How to run effective surveys for your social media marketing Read More »

How to use email marketing to sharpen your competitive edge

Social and digital media marketing is the staple marketing gameplan of every brand and business. With 3.6 billion users of social media worldwide, it’s a goldmine for marketers. Given this fact, how can you stand out from the crowd? The answer lies in email marketing. In this blog, we discuss easy-to-use tactics to sharpen your …

How to use email marketing to sharpen your competitive edge Read More »

Social media marketing tips for small business

Social media has revolutionised the way businesses communicate with customers. Despite this, many business owners don’t feel confident online. Their expertise lies in the products and services they offer. However, effective marketing enables you to continue offering your product/service to consumers. Here are five simple ways to grow your business using social media.   #1 …

Social media marketing tips for small business Read More »

How to make your landing pages work harder

How to make your landing pages work harder

An important aspect of effective social media marketing is landing pages. If you are able to overcome the common misconceptions below, you can make them work harder for you. 1.  More landing pages are better than one! Unfortunately, a landing page can’t produce the impact you’d like to achieve from firing a single silver bullet. …

How to make your landing pages work harder Read More »

Christmas Marketing Planner

Christmas Digital Marketing Planner

Preparing your Christmas marketing activities can be as simple or as complicated as you choose to make it. We have simplified the whole process for you with three easy steps. Shape and mould to suit your business and customers! Step 1: Create a List First off, create a list of Christmas and New Year marketing …

Christmas Digital Marketing Planner Read More »

Christmas digital marketing planner: a guide

Christmas digital marketing planner: a guide

Christmas is a major time of year for Australian businesses, with one study finding that retail sales at this time in recent years have surpassed $50 billion. Even though the coronavirus pandemic has thrown a curveball to businesses in all sectors this year, there’s still reason to believe that Christmas 2020 will be a big …

Christmas digital marketing planner: a guide Read More »

HAVE YOU PLANNED YOUR CHRISTMAS MARKETING_

Countdown to Christmas Digital Marketing Campaign

If you haven’t started planning for your Christmas Promotional activity yet, now’s the time…. Planning your Christmas Marketing Campaign Yes, it is only September, but you have probably noticed that many shops have Halloween decorations and costumes for sale – this is the first indication that Christmas really isn’t that far away. Why? Because the …

Countdown to Christmas Digital Marketing Campaign Read More »

How to boost revenue and market share

How to boost revenue and market share

As marketing personalisation rises in importance, so has the use of email marketing. Just when it was thought to be ‘dead’, email marketing has seen a resurgence. In this post, we’ll highlight effective email marketing campaigns to boost revenue and market share for eCommerce businesses. 1. What’s hot/what’s in Everyone likes to feel special. Your …

How to boost revenue and market share Read More »

Scroll to Top