Small Business Marketing

Small Business Marketing articles from Get Online Australia Digital Marketing. Browse our collection of small business marketing articles.

How to make your landing pages work harder

How to make your landing pages work harder

An important aspect of effective social media marketing is landing pages. If you are able to overcome the common misconceptions below, you can make them work harder for you. 1.  More landing pages are better than one! Unfortunately, a landing page can’t produce the impact you’d like to achieve from firing a single silver bullet. …

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Christmas Marketing Planner

Christmas Digital Marketing Planner

Preparing your Christmas marketing activities can be as simple or as complicated as you choose to make it. We have simplified the whole process for you with three easy steps. Shape and mould to suit your business and customers! Step 1: Create a List First off, create a list of Christmas and New Year marketing …

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Christmas digital marketing planner: a guide

Christmas digital marketing planner: a guide

Christmas is a major time of year for Australian businesses, with one study finding that retail sales at this time in recent years have surpassed $50 billion. Even though the coronavirus pandemic has thrown a curveball to businesses in all sectors this year, there’s still reason to believe that Christmas 2020 will be a big …

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HAVE YOU PLANNED YOUR CHRISTMAS MARKETING_

Countdown to Christmas Digital Marketing Campaign

If you haven’t started planning for your Christmas Promotional activity yet, now’s the time…. Planning your Christmas Marketing Campaign Yes, it is only September, but you have probably noticed that many shops have Halloween decorations and costumes for sale – this is the first indication that Christmas really isn’t that far away. Why? Because the …

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How to boost revenue and market share

How to boost revenue and market share

As marketing personalisation rises in importance, so has the use of email marketing. Just when it was thought to be ‘dead’, email marketing has seen a resurgence. In this post, we’ll highlight effective email marketing campaigns to boost revenue and market share for eCommerce businesses. 1. What’s hot/what’s in Everyone likes to feel special. Your …

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How to use email marketing to sharpen your competitive edge

Social and digital media marketing is the staple marketing gameplan of every brand and business. With 3.6 billion users of social media worldwide, it’s a goldmine for marketers. Given this fact, how can you stand out from the crowd? The answer lies in email marketing. In this blog, we discuss easy-to-use tactics to sharpen your …

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3 key steps to creating engaging website content

3 key steps to creating engaging website content

Content creation is the chief-responsibility of today’s digital marketers. Authoritative eCommerce websites with high rankings on major search engines such as Google and Bing have high-quality content. Therefore, as a website manager or webmaster, you need to focus on creating engaging website content to be competitive, drive qualified traffic and generate revenue. Here are three …

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Is your nose pressed too close to your small business website

Is your nose pressed too close to your small business website?

This headline might well evoke an image of a kid, nose pressed to the glass of a toy shop, looking longingly inside. It might also bring to mind an artist, brush beside nose, adding lots of fine detail to their canvas. Neither is prepared to step back, which brings us to your small business website. …

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