Social Media

How to use email marketing to sharpen your competitive edge

Social and digital media marketing is the staple marketing gameplan of every brand and business. With 3.6 billion users of social media worldwide, it’s a goldmine for marketers. Given this fact, how can you stand out from the crowd? The answer lies in email marketing. In this blog, we discuss easy-to-use tactics to sharpen your …

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Social media marketing tips for small business

Social media has revolutionised the way businesses communicate with customers. Despite this, many business owners don’t feel confident online. Their expertise lies in the products and services they offer. However, effective marketing enables you to continue offering your product/service to consumers. Here are five simple ways to grow your business using social media.   #1 …

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linkedin

LinkedIn Pages: An Action Plan for Small Business

LinkedIn now has over 660 million members with 675 million monthly users. Of these, 40% of monthly active users use LinkedIn daily. LinkedIn is very specific in it’s audience – business to business. This is highlighted by 94% of B2B marketers using LinkedIn as a content distribution channel, compared to Twitter at 89%, and Facebook and YouTube …

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HOW TO LEVERAGE SOCIAL MEDIA TO DRIVE YOUR E-COMMERCE WEBSITE SALES

How To Leverage Social Media To Boost Your E-commerce Website Sales

Today, more people are finding out about businesses and buying from them through social media platforms than ever before. E-commerce is growing exponentially in popularity, and more businesses are funnelling money from their budget into digital marketing. The reason is because social media is an immediate connection with the audience, regardless of what platform you …

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boost seo with social media marketing

5 Ways to Boost SEO With Social Media

Search Engine Optimisation and Social Media are considered to be must-have components of any effective digital marketing strategy. Search Engine Optimisation (SEO) really is the grandfather of all digital marketing and social media is where our audiences come together, share and engage every single day. In this article we outline five ways you can boost …

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Psychology of social media marketing

Social Media Marketing Psychology, Using Emotions for Effective Marketing

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