Whether people are sick of working for large corporations, people are looking for a better work/life balance, or 'simply' pursuing a dream, there has been a surge in the volume of small businesses and startups over the past decade. The idea of working for your own benefit and owning your own business has been [...]
Over half of traffic to websites comes from search engine traffic, so having a strong SEO strategy in place is critical if you want to capitalize on potential traffic. If you are ready to increase traffic and sales, check out our shortlist of the of the top 7 WordPress SEO tools. 1. Yoast WordPress SEO [...]
How to Reduce Bounce Rate and Boost Conversions in 5 Easy Steps Not sure how to reduce the bounce rate on your website? Don't feel bad -it's a tough metric to nail down. First of all, what is bounce rate? Well, let's assume your website has a bounce rate of 75%. This means that [...]
If you’re an internet or digital marketer or an entrepreneur, you won’t sleep until you’ve figured out new ways to drive traffic to your store for more conversions. That’s the nature of the job. That’s because some channels are more profitable than others. But you won’t know what’s going to increase sales until you’ve [...]
Liked the undrinkable drink idea? We did too! Here's a few more ideas.. Joke 1: Healthy Lollipops This one requires you to get a little creative in the kitchen. Cut broccoli into small segments. Then, add lollipop sticks and tissue paper. Offer the lollipops to your kids after school and watch their as [...]
2018 showed us that exploring the unknowns, when it comes to design, is something we should embrace and constantly do. Pushing innovations and spearheading new technology is what makes the web design world so rich and enthralling. In 2018, we saw captivating hero photos, colourful layouts, eye-catching motion, and powerful hues. 2019 is proving [...]
There is no limit to how you can create a beautiful website, but the user experience (UX) is quickly becoming the cornerstone of the design process. The power of a pristine website with high functionality is just beginning to step into the limelight. Today, that power can’t be ignored. Let’s have a look at [...]
The world is full of colour, and the human eye can pick up a variety of astounding hues. But does that mean you should paint your website in rainbows? Not necessarily. You can indeed go terribly wrong with colour choices for a website, which could in turn impact the user experience and drive visitors [...]
Content marketing is the future of marketing that permeates creativity and marketability in one place. It is a strategic approach, which is based on the development of effective and relevant content, and it is also focused on the execution of content which appeals to a broader base of audience. Content marketing plays a vital [...]
Opening the door to enhanced SEO, more customers & sales The world of e-commerce is pretty much like the stars in the galaxy that keep twinkling. There’s constant turbulence in the ecommerce environment, and if you manage to survive amidst the chaos and get things right, you are sorted. As the owner of an [...]