eCommerce Websites for Startups

User friendly eCommerce websites to attract visitors and inspire purchases

Includes

ecommerce website audit

eCommerce Websites for Startups.

We are specialists in small business website design creating professional, effective and engaging WordPress websites with WooCommerce eCommerce functionality that are mobile-friendly and built with search engine optimisation in mind.

Our knowledge of small business websites ensures that you get an affordable eCommerce website that works.

eCommerce websites for Startups with it all included

The perfect foundation for your business. All eCommerce website packages include:

Easy editing and maintenance

Social media integration

Inventory management

Promotional codes for special offers and discounts

Postage calculator by geographic zone

Payment gateway integration (eg PayPal)

Contact form with queries delivered straight to your inbox (and stored in your site)!

Google analytics setup

Product search (AJAX )

What to look for in a GREAT eCommerce website for small business

It goes without saying that your website should have a highly visual user interface, feature easy navigation and including compelling calls to action, but here is a list of all the other things you should look out for!

Design

eCommerce websites need to not only look great, but also be functional. Having the information that your customer wants available quickly as easily is paramount, but so too is getting that all-important sale. Keeping the “above the fold” content clean, concise and relevant is critical, and easy navigation to other aspects for your site is also critical.

Functionality

The degree of functionality included in an eCommerce website can vary greatly – so too can your business needs. Make sure you know exactly what you need from your eCommerce site such as inventory management, payment processing, how are you going to charge postage – flat rate, free, or variable on product weight? Also think through if you are going to sell locally only, or if you will be selling internationally (make sure you check out the tax implications!)

Ownership

At the end of the website build project, will you own your site or will you need to continue “renting” it? Domain names and website hosting are maintenance fees associated with all websites (some are just built into an ongoing monthly or yearly rate by website development companies) – but if you OWN your website you can move your files wherever you like!

Analytics

Monitor your website traffic so you can see where people are coming from, what content is working and what isn’t.

Webmaster Tools

An even more detailed look at your website traffic, but also lets you keep Google updated on new content, site structure and more.

Readability

Search engines look not only at keywords and meta data, but also the readability of your website – that includes the design, layout, and the language used on your page.

Features

Put together a checklist of the features of you must have versus the nice to have – then you can start comparing quotes accurately!

Maintenance

Can you update, maintain and improve the website yourself or are you locked in with the website development company?

Contracts

Some website developers for small business appear to be cost effective but keep an eye out for any contracts associated with your purchase.

Great User Experience

It goes without saying that your website should have a highly visual user interface, feature easy navigation and include compelling calls to action (eg: sign up to our newsletter, buy now, don't miss this deal!, etc).

Effective eCommerce websites for startups

Having a user-friendly, engaging and professional website that is easy to transact with can make a massive difference to how customers feel about your business. At Get Online Australia Digital Marketing, we pride ourselves on delivering engaging websites that –

  • Market your business, products and services,
  • Connects with social media,
  • Performs well in search engines,
  • Works on all devices including smartphones and tablets,
  • Is easy to update and maintain yourself,
  • Seamlessly integrates with PayPal for easy and secure online payments,
  • Acts as “business in a box” with inventory control, customer notifications and more,
  • Looks great, and is affordable.

What to look for in a GREAT eCommerce website for small business

It goes without saying that your website should have a highly visual user interface, feature easy navigation and including compelling calls to action, but here is a list of all the other things you should look out for!

Design

eCommerce websites need to not only look great, but also be functional. Having the information that your customer wants available quickly as easily is paramount, but so too is getting that all-important sale. Keeping the “above the fold” content clean, concise and relevant is critical, and easy navigation to other aspects for your site is also critical.

Functionality

The degree of functionality included in an eCommerce website can vary greatly – so too can your business needs. Make sure you know exactly what you need from your eCommerce site such as inventory management, payment processing, how are you going to charge postage – flat rate, free, or variable on product weight? Also think through if you are going to sell locally only, or if you will be selling internationally (make sure you check out the tax implications!)

Google Analytics and Webmaster Tools

Understanding not only how many visitors you are getting to your website, but also where and how they are getting to your website is important. Google Analytics will give you great insight into your visitors and what they are looking at, and Webmaster Tools (search console) will give you insights into which search terms people are using to find your site.

Maintenance

Are you willing to – and have time to – update and maintain your website including products, pricing and content related to your business? Ecommerce websites can be built on all sorts of different content management systems (ours are built on WordPress with a WooCommerce integration) meaning you have full control of your website.

Ownership

At the end of the website build project, will you own your site or will you need to continue “renting” it? Domain names and website hosting are maintenance fees associated with all websites (some are just built into an ongoing monthly or yearly rate by website development companies) – but if you OWN your website you can move your files wherever you like! Check out our article comparing a few different eCommerce solutions.

We'd love to chat!

Have questions? Get in touch to schedule a free consultation!

Scroll to Top