Using Wordpress effectively for small business

WordPress is an incredibly robust content management system (CMS) allowing the development of virtually any type of website. The world agrees – with almost a quarter of all current websites built using this platform. WordPress is designed to make search engine optimisation (SEO) easy and to make website design accessible both in flexibility and affordability.…

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Effective website design for small business

Effective website design is not just about creating a beautiful site.   When you invest in a website for your business it is there 24hrs a day, 7 days a week representing your business. A visually engaging website is great, but you also want a functional website that let’s your potential customers know they are in…

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Website Design for small business

A website strategy can be easily overlooked by small business but is an essential part of your marketing plan. When you are a small business it is easy to let some tasks lag behind, but an out of date web presence can de-value your website presence and be vulnerable to hacking.  Your web presence (including: website,…

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Small Business Social Media Trends 2014

There are three main trends in Social Media that continue to be a focus in 2014: Continued diversification and specialisation of social networking sites.  This presents a continuing challenge for small business owners trying to keep up with social media trends and also the tools and technologies that can help them. Content marketing.  As blogs,…

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A content management system (CMS) is software that allows publishing, editing and management of content (as well as maintenance) from a central interface. It stores and organises the files you store on your website (website pages are each their own file, as are any images that are displayed on them) which is very important because today’s websites are often…

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