How To Leverage Social Media To Boost Your E-commerce Website Sales

Today, more people are finding out about businesses and buying from them through social media platforms than ever before. E-commerce is growing exponentially in popularity, and more businesses are funnelling money from their budget into digital marketing. The reason is because social media is an immediate connection with the audience, regardless of what platform [...]

How To Leverage Social Media To Boost Your E-commerce Website Sales2019-02-13T09:13:13+10:00

What is an online marketing strategy?

Basically, an online marketing strategy is determining how you will achieve your marketing goals.  People sometimes confuse strategy with tactics.  However, there is a clear difference.  The best way to understand that difference is to think of strategy as planning while tactics are the actions taken as dictated by a plan. Who is your [...]

What is an online marketing strategy?2019-02-13T09:19:59+10:00

5 Ways to Boost SEO With Social Media

Search Engine Optimisation and Social Media are considered to be must-have components of any effective digital marketing strategy. Search Engine Optimisation (SEO) really is the grandfather of all digital marketing and social media is where our audiences come together, share and engage every single day. In this article we outline five ways you can [...]

5 Ways to Boost SEO With Social Media2017-10-05T13:21:45+10:00

Social Media Marketing Psychology, Using Emotions for Effective Marketing

Understanding what motivates people to share on social media is an important part of social media marketing. Fortunately, it is actually possible to understand social media marketing as a science. It just takes knowing a bit of social media marketing psychology. Social media can be a cost effective and affordable way for small businesses [...]

Social Media Marketing Psychology, Using Emotions for Effective Marketing2019-02-13T09:33:44+10:00